What happens when the web team drifts apart?
What happens when they lose sight of shared goals?
Everyone optimizes their own chart.
Each role maximizes their own controls.
Hear the story of a new stakeholder
Who asks for a seemingly simple tweak
And is answered by a chain of scolders,
Each too siloed to find what they all seek.
This session will examine dynamics
Present in nearly all web teams trying
To balance many different metrics
Without clear guidance. And without crying.
Before you get lost in the WebOps weeds,
Navigate the hierarchy of needs.
